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Fathom Consulting welcomes Catherine Idema as senior consultant

Catherine Idema, experience research and design senior consultant

Catherine brings expertise in human-centered design through the lens of diversity, equity, and inclusion.

We are excited to announce that Catherine Idema has joined the Fathom Consulting team as Senior Consultant, Experience Research and Design! Catherine comes to us most recently from Health Leads, a national healthcare organization that connects individuals and families with the basic resources they need to be healthy. While at Health Leads, Catherine developed and managed innovative health solutions aimed at improving community-level health and addressing systemic barriers to care.

Catherine brings to Fathom deep expertise in both qualitative and quantitative research methods and a passion for human-centered design. She is especially keen on tackling challenges and developing creative solutions that are inherently equitable and inclusive; elevating diverse voices and perspectives is a guiding principle of her work. Among her achievements at Health Leads was the design of a community-driven collective-impact initiative that addressed the intersection of health and housing in the Bay Area.

“I have really enjoyed using design thinking and innovation principles in program development and design, and look forward to doubling down with Fathom’s clients in healthcare and across other industries,” says Catherine. “I thrive in areas of opportunity and uncertainty, which fits perfectly with Fathom’s focus on helping to help clients move from complexity to confidence.”

In addition to beginning a new role at Fathom, Catherine is returning to her Midwest roots—having recently relocated from Los Angeles to Minneapolis (in December, no less)! She’s looking forward to the outdoors (all four seasons), becoming involved in and driving impact in the Twin Cities community, and, ultimately “finding the best bar nachos” in Minneapolis, she says.

Catherine holds a Bachelor’s degree in psychology from Grand Valley State University, as well as a Master’s degree in public health from UCLA. Learn more about Catherine on LinkedIn, and please join us in welcoming her to the Fathom team!